Ventura's maiden voyage sold out in hours when it went on sale, with the cruise line taking 18,800 bookings, many from first-time cruisers, in one record day. The average age of passengers is 49, five years younger than P&O's typical passenger and an encouraging sign to the cruise line that the ship is appealing to the family cruising market.
The 115,000 ton ship has been built specifically for Brits (although other nationalities are not excluded) and will have broad appeal, from first-time cruisers to young families, honeymooners and groups of friends, carrying 3,096 passengers. The interiors will be stylish and contemporary and some 57% of the 1,546 cabins will have a private balcony.
The emphasis of the new vessel will be on fine dining, modern and contemporary art and family entertainment.
